Broker's Playbook - Good For Real Estate

BROKER'S PLAYBOOK

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Colin Crowell, RE/MAX Banner Real Estate

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Despite operating out of a community of fewer than 2,000 people, Colin Crowell has established himself as one of RE/MAX’s finest agents in eastern Canada. He has won the company’s Chairman’s Club, Platinum Club and 100% Club awards multiple times and was the Annapolis Valley’s top selling agent in both 2017 and 2018.

Moving that much real estate is demanding for any agent, especially those like Crowell who have to cover a lot of distance between appointments. “Travel and time management can be difficult in our market due to the large geographic area we cover,” he says. “Successful agents must manage their clients’ – and spouses’ – expectations.”

Honesty and a no-pressure approach to sales have allowed Crowell to create both life-long relationships with his clients and excellent word-of-mouth publicity. “This is especially important in a small market where reputations spread like wildfire,” he says.