Broker's Playbook - Good For Real Estate



David Fleming

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David Fleming

Some of David Fleming’s blog posts are detested by real estate agents across Toronto. But that doesn’t keep thousands of his peers from reading his blog religiously, adding to the 100,000-plus page views the leading industry website attracts each month. “I’m a consumer advocate,” he says. “I want to continue to be known as the honest real estate agent. In an industry like [ours], there will be people who don’t care about clients.”

That attitude is already helping Fleming on his way to a long and fruitful career – the polemic closed some 65 transactions last year, almost 10% more than he was aiming for in a market crippled by a shortage of listings.