Broker's Playbook - Good For Real Estate



Greg Steele

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Greg Steele

Technology is the new frontier in real estate, and no one knows that better than Greg Steele. That’s why the past president of the Realtors Association of Edmonton guided the board to a new-andimproved MLS system called Paragon, which was designed by California’s Black Knight.

“Our members are always looking for the latest technological advances,” Steele says. “And with new millennials, Gen X and Gen Y, they’re practically born with an iPad in their hands. Technology is heavily ingrained in our society.” And it’s now heavily ingrained in the Edmonton real estate market, too.